DHL Supply Chain has been awarded a contract to manage the supply chain operations for Kate Spade, the global lifestyle brand, in Japan. Under the new agreement, DHL is responsible for the storage and distribution of Kate Spade New York and Jack Spade  products to its retail network of over 80 stores across the country; and manages e-commerce operations for customers purchasing via www.katespade.jp and other online shopping sites.  

Gavin Murdoch, president and representative director of DHL Supply Chain in Japan, said: “DHL Supply Chain provides tailored logistics solutions for many of the leading fashion brands in Japan and around the world. Kate Spade Japan is very important to us as it further demonstrates our expertise and capabilities in supporting customers in the fashion and apparel industry. The world of Kate Spade is about “Living Colorfully” and we’re helping them spread colour throughout Japan.”

Yoshimasa Iwashita, director of commercial operations, Kate Spade Japan, said: “As a fashion forward brand, it is imperative that our supply chain solution can keep pace with the speed of our seasonal changes and the wide range of clothing, accessories and lifestyle goods. The solution DHL Supply Chain has designed gives us greater efficiency, complete visibility and improved service – which means higher product availability and faster delivery for our customers.”