WebCargo by Freightos has partnered with three of China’s leading master loaders to offer global forwarders real-time access to Chinese air cargo export capacity.

This innovation allows forwarders on WebCargo across Europe and North America to compare prices, book and pay across Sinotrans Global E-commerce Logistics (Sinoair), CIMC Anda Shun International Logistics (CIMC Anda Shun) and Sinotech Logistics (Sinotech).

This master loader capacity complements capacity that is already available on WebCargo directly from major airlines, giving freight forwarders maximum choice in the critical ex-China routes, and saving time and money.

Unlike many airlines, these master loaders do not require forwarders to be IATA cargo agents.

WebCargo explained that, historically, China’s master loaders would offer services to local forwarders who would then resell capacity to overseas forwarders looking to import goods from China. All this will change with the new announcement.

“No more language or time zone barriers, middlemen or costly delays,” said Manel Galindo, CEO of WebCargo. “Going forward, forwarders will have cross-border access to China, democratizing access to global air cargo on this key trade lane.”

WebCargo said shipments originating in China represent one of the largest segments of global air cargo, accounting for 7.3 million metric tons out of a global air cargo market of 65.7 million metric tons. Forwarders around the world, including the 3,500 freight forwarders in over 10,000 offices that already use WebCargo, will now gain direct access to leading master loaders operating digitally in this key region.

Forwarders interested in booking with leading carriers–and now with masterloaders like Sinoair, CIMC Anda Shun and Sinotech–can register for free on WebCargo.