Hellmann Worldwide Logistics announced that it is completing a global rollout of the Freightos AcceleRate rate management and auto-quote system to further increase value for customers and improve operational efficiency across all modes.

Selected after an extensive vetting process, the AcceleRate rate management and sales digitalisation system is already optimising air, ocean, truck and rail freight pricing and sales for Hellmann Worldwide Logistics offices globally. As a result, Hellmann customers are starting to enjoy near-instant price quotes in an industry where days are the norm, the company said.

“Hellmann Worldwide Logistics constantly seeks technology that provides more value to our customers – we found this in Freightos,” said Roland Wiedenroth, the global business project manager for the Freightos roll out.

“For a modern logistics provider, efficient data movement is critical for efficient freight movement. Instant freight quotes, optimised routing and pricing and on-demand analytics will play a pivotal role in increasing efficiency for both Hellmann and its customers,” the company said.

Freightos AcceleRate is a single-source-of-truth rate management system that enables instant comparison of pricing and routing across all modes and carriers, eliminating time-intensive manual work processes and delivering optimized freight services to customers. Leveraging Big Data routing and pricing algorithms, as well as an industry-leading agile rate management system, Freightos has already helped automate over 4.5 million freight quotes.

“We’re thrilled to be selected as a trusted solution provider and to support Hellmann Worldwide Logistics’ automation efforts,” said Freightos CEO, Zvi Schreiber. “With nearly 150 years of experience, Hellmann Worldwide Logistics continues to deliver new innovation to its customers. Freightos is delighted to be selected as the engine that drives even more innovation.”