Six months after its launch, Etihad Cargo’s booking app has already attracted new users and bookings, with 45 percent of the airline’s bookings made via the app in April.
According to the carrier, India ranks first with 95.8 percent adoption, followed by Hong Kong and China with 95.4 percent and 89.6 percent, respectively.
Etihad said the online booking app was developed based on the evolving requirements of customers and partners, featuring booking templates and auto-suggestions that allow users to create and confirm bookings in under a minute.
Etihad Cargo is confident bookings via the app will grow to half of all the carrier’s bookings in the coming months. Citing China as a ‘key market,’ the airline has already launched Mandarin versions of the new booking app and the company website.
Etihad said customers will be able to create permanent bookings, including seasonal and bulk bookings, starting Q2 with just a few clicks.